Michelle Pascoe, Founder and CEO of Oops, a mystery shopping company that has been going for 16 years, wanted a short, engaging video to explain her business. As Michelle is also a highly skilled trainer and presenter, we agreed with Michelle that the best way to create this video was to use green screen and have her presenting to camera with illustrative animations behind her.

Michelle was thrilled with the result and, in an Australian first, a link to an app on her business card meant that viewed through an iPhone, the business card played the animation. On the reverse side, using the same method, it also linked to all her social media channels.

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