The brief for this video, for Vozz helmets, was to explain how the helmet works. It is such a revolutionary helmet that their is a high need to get across to riders the difference in how to fit, adjust and put on an take off the helmet.

Filmed in the new, well branded, Vozz show room, we used an actor, who was now familiar with the helmet to explain all these aspects.

As such this is a true explainer video, however it also starts to establish the brand personality.

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