From the sole trader to the largest corporate getting cameras rolling when you hold an event or conference produces digital assets that are invaluable to your online reach and your public image. filmstretch regularly film events, conferences and seminars and produce video documenting these activities. This ranges from an awards …
Professional Audio Matters In Video
Here at filmstretch we are often called in (a bit late in the day) to try to save marketing video that has been filmed with poor quality lighting, camera work or sound. The hardest thing to correct is audio, and it detracts most from people understanding and continuing to watch …
Australian Business Avril Henry & Associates Sponsor filmstretch Domestic Violence Documentary
The Dangerous Dance documentary is a side project for filmstretch that is an example of how companies big and small can ‘give back’ to society. It’s our way of using our time and skills for the greater good. Focused on solutions to domestic violence, the project has received sponsorship and …
Explainer videos that work for your business
I’m sure you are aware that video sells online, and most competitive businesses use explainer videos now. But what kind of video do you need? And what should your overall strategy for video content be? Here are some key things to think through to work out the best video for …
Join The 24% – Include Video In Your Marketing
There are some persuasive stats about web video keeping brands ahead: 70% of marketing professionals report that video converts better than any other marketing medium. Internet users have been measured spending 88% more time on websites that have video. Using the word video in the subject line of a promotional …
Video Optimisation & SEO Basics
YouTube has a massive audience, but your videos will only get views if they are optimised so people can find them… The bare basics of optimisation Fill in YouTube’s basic info fields with a relevant video title, description and tags – don’t be shy, the more words the better. Choose …
Video Marketing – Is DIY Video Good Enough?
So, you’ve heard that video is essential for online presence these days, you have an upcoming event or product you want to show off to customers, one of your execs has a speaking engagement you want to showcase, you’re thinking about buying some equipment and shooting the video yourself? Maybe …
Five Essential Web Videos To Include On Your New Or Updated Website
Start-ups and small businesses need just enough web video on their website to get going and be competitive online without breaking the bank. filmstretch – having worked with many start-ups and SMEs who are adding video to their new or existing site over the many years we have been established …
The Power Of Website Videos & Explainer Videos
The simplest way to begin to use explainer videos as a marketing tool is to literally explain your services, products or organisation directly to your clients, customers or staff on video. A simple ‘talking heads’ promotional or presentation video, if scripted, filmed, lit and edited well, offers you a chance …
Video Blogs (Vlogs) – Talk Directly To Your Clients, Customers & Staff
Video blogs (Vlogs) have become key content in communications and marketing strategy for many SMEs and Corporates. Those who realise it’s worth spending the money to record high quality videos as those videos may well still be getting views years from now. It really does pay in terms of ROI …