Web video and online video marketing is an essential part of most businesses’ digital marketing strategy over recent years. That’s because video works to gain attention, trust and sales, and let’s face it – people love video, it’s more entertaining then text and is a less time consuming way to …
5 reasons a video works
A 5 minute video filmstretch recently produced has hurled itself to the top of my favourites list. I thought it would be useful to dig into the top 5 reasons that’s the case. But first, the video: Here’s the list: Big idea content – I’m a big fan of TED …
Amazing amaysim videos
We went along to amaysim’s 3rd birthday party last week to assist them in celebrating how far they’ve come in such a short amount of time. A grand time was had… as you can see from the very silly photos.. and we thought we’d take this opportunity to share …
The Ship Song Project video
Here’s our video post for the week. It’s a music clip but not just any music clip. It’s a wonderful promo for the Sydney Opera House featuring a wealth of talent and Nick Cave’s Ship Song. This has always been one of my all time favourite songs and the clip …
Canon Pixma video: Bringing colour to life by Dentsu London
Besides the beauty of what the folks are getting up to in this video, it also show the serious amount of work – detailed work – that goes into great filmmaking. Additionally I like the direction that advertising is going (on occasion as in this one) i.e. providing beauty or …
Travel Alberta Canada does it again using video production
Some businesses SOOO lend themselves to videos for promotion; tourism and zoos being two that come to mind. Here’s a gorgeous example of Travel Alberta Canada that runs a highly watched branded YouTube Channel. What aspects of your business lend themselves to telling a visually rich story using video production? …
I Paint – simply stunning video
The video we’re sharing with you today is simply stunning in multiple ways; it’s a beautifully shot piece, including clever effects that work, and also the human talent on display is simply awesome. Capturing stunning human artistry on film is such a great way to share what we’re capable of …
Kevin Allocca of YouTube on Why Videos Go Viral
Very useful ideas, by one of the best informed people on the topic, of why some videos go viral. Well worth spending 7 minutes watching Kevin Alocca’s TED talk. Kevin is the Trends Manager at YouTube and is one of the few people on this earth who professionally watches YouTube …
Take in the splendour of Sydney Harbour by Phillip Bloom
We’re very partial to Philip Bloom, first because he does great camera reviews and second because he makes simply stunning videos mostly for beauty’s sake (somehow he also earns a living….). Enjoy this beautiful piece of work – local for us Sydney-siders – featuring stop motion and shift tilt. This …
Yosemite Range of Light time lapse shot on the Canon EOS 5D Mark II
Yosemite National Park, the High Sierra, and the Eastern Sierra are some of the most beautiful places on earth. Shawn Reeder shares the gem of a short that came out of 2 years of filming in these areas using time lapse photography. Sit back, enter full screen and be mesmerised.