Dress for Success wanted an engaging video to explain their work. The organisation began in the USA, however the videos produced in the USA didn’t tell the Australian story. Due to one of the many ambassadors being the experience journalist and new reader, Deborah Knight, who was willing to present the story, Dress for Success were thrilled with the professionalism of the result. The video is on their website and is also used at their fundraising events and explains their fantastic work as well as illustrating it – with relevant illustrative footage, and interviews with women who have gained so much from working with Dress for Success.
Dress for Success were able to provide 50% of the budget and we covered the rest pro bono.